| University | University of Gothenburg |
| Department | Business administration |
| Division | Management & Organisation |
| Keywords | precarious work, new work life, atypical work, creative industries |
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| Website University of Gothenburg, in Swedish www.gu.se/om-universitetet/hitta-person/marianorback |
| Website University of Gothenburg, in English www.gu.se/en/about/find-staff/marianorback |
| Networks/thematic areas | Centre for Work and Employment Research Centre (WE) |
| SDG:s | 8. Decent work and economic growth |
| Regions | Europe and Central Asia |
| Country | |
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| Reasearch / work |
| Maria Norbäck is associate professor in Business Administration and director for the Work and Employment Research Centre (https://we.gu.se/). She studies how people organize work, particularly in the media industries but also in other industries and sectors. In her most recent research project she has been studying how freelance journalists organise their work life. She has also studied professional work in venture capital-backed companies, work intergration social enterprises and professional self-employment. Norbäck has written about the organising of retail work, and how political managers handle their everyday work. In her PhD thesis she studied how programme makers at the Swedish public service broadcaster produced TV programmes together with commercial production companies. She likes to use institutional theory and critical labour studies literature in her research and teaching. |